Description

In the late 1960s, Decca was playing to its strengths mass marketing classical and easy-listening recordings just as it had been doing since the late 1920s. In April of 1968, Decca entered into a venture that would see its repertoire prominently displayed by non-specialist retailers, and after much resistance, it moved into the world of budget releases, with the beginning of its much loved The World Of series in 1968. The first album set out the series stall perfectly, focusing on one of the labels biggest-selling artists: The World of Mantovani was a fourteen-track collection derived from the conductors sizeable catalogue on Decca.